Know Your Numbers: How to Price Events for Profit in a Cost-Conscious Market

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Date: 15 July 2026
Time: 14:00pm – 15:00pm
Location: Online

15 July | 2-3pm | Webinar

Rising costs and tighter budgets are putting increasing pressure on event professionals to balance affordability, quality and financial sustainability.

Join Melissa Sobo, Director of Sales at Nottingham Venues, and Alice Richardson, Events and Marketing Manager at Chester Town Hall, for a practical discussion on pricing, profitability and event performance.

Topics include:
• Understanding the true cost of delivering events
• Evaluating the profitability of packages and services
• Developing pricing strategies for long-term sustainability
• Making more informed commercial decisions

Whether you’re reviewing your pricing approach or looking to improve event performance, this webinar will provide practical insights and real-world experiences from sector professionals.

Registration Link

Link to Blog